Free SEO tool

Organization schema generator

Tell Google your organization's official name, logo, website and social profiles with one block of JSON-LD.

Free, no sign-up. The code is built in your browser: nothing you type is sent anywhere.

What Organization markup is for

It describes your company or organization: official name, logo, website, contact details and the social profiles that belong to you. Google can use it for the logo and details in knowledge panels, and to tell your official profiles apart from look-alikes.

Google has no required properties here, but the more you fill in, the clearer the picture.

Logo and profile tips

The logo should be at least 112×112 pixels, on a plain background, and at an address Google can crawl. In social profiles (sameAs), list the full addresses of the accounts you control, one per line.

Where to put it

Add it once, on your homepage. If you're a local business with a street address that customers visit, use the Local Business generator instead.

Questions

Organization or LocalBusiness?

Organization fits online businesses and companies without a public location. LocalBusiness is for places customers visit, or that serve a local area.

Does this change my site name in Google?

Site names come from WebSite markup on the homepage. You can add both blocks to the homepage.

What is alternateName?

Another name people use for you, like an abbreviation or an older brand name.

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