Free SEO tool

Article schema generator

Fill in the headline, author and dates, and copy Article JSON-LD for a blog post or news story.

Free, no sign-up. The code is built in your browser: nothing you type is sent anywhere.

What Article markup helps with

It tells Google the headline, the main image, who wrote the piece and when it was published and updated. Google can use this for the title, image and date it shows, especially in Top stories and Discover.

Google has no required properties for articles, but recommends the headline, image, dates and author. Give the author a name and, if you have one, a link to their profile page.

Dates and times

Use the real publish date and update the modified date only when you make a meaningful change. The generator adds your time zone, which Google recommends, so the date doesn't shift by a day for readers elsewhere.

Images

Use a large, crawlable image that represents the article. Wide images of at least 1200 pixels work best for Discover.

Questions

Article, BlogPosting or NewsArticle?

Use BlogPosting for blog posts, NewsArticle for news, and Article for anything else. Google treats them the same way.

My CMS already adds Article markup. Do I need this?

Probably not. Check a post with the schema markup checker first and only fill in what's missing.

Should I list more than one author?

Yes, if several people wrote it. Add each as a separate author in the code.

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